Listar Articulos Cientificos por autor "Anderson-Seminario, Maria de las Mercedes"

    • Consumer Patterns of Sustainable Clothing Based on Theory of Reasoned Action: Evidence from Ecuador 

      Leclercq-Machado, Luigi; Alvarez-Risco, Aldo; García-Ibarra, Verónica; Esquerre-Botton, Sharon; Morales-Ríos, Flavio; Anderson-Seminario, Maria de las Mercedes; Del-Aguila-Arcentales, Shyla; Davies, Neal M.; Yáñez, Jaime A. (Sustainability (Switzerland), 2022-11-09)
      Acceso abierto
      Corporations need to understand the factors that influence purchase intention. The current study aimed to understand sustainable clothing patterns in Ecuador. A total of 343 Ecuadorian consumers completed an online survey; ...

    • Consumer Patterns of Sustainable Clothing Based on Theory of Reasoned Action: Evidence from Ecuador 

      Leclercq-Machado, Luigi; Alvarez-Risco, Aldo; García-Ibarra, Verónica; Esquerre-Botton, Sharon; Morales-Ríos, Flavio; Anderson-Seminario, Maria de las Mercedes; Del-Aguila-Arcentales, Shyla; Davies, Neal M.; Yáñez, Jaime A. (Sustainability (Switzerland), 2022-11-09)
      Acceso abierto
      Corporations need to understand the factors that influence purchase intention. The current study aimed to understand sustainable clothing patterns in Ecuador. A total of 343 Ecuadorian consumers completed an online survey; ...

    • Effect of Corporate Social Responsibility on Consumer Satisfaction and Consumer Loyalty of Private Banking Companies in Peru 

      Leclercq-Machado,Luigi; Alvarez-Risco, Aldo; Esquerre-Botton, Sharon; Almanza-Cruz, Camila; Anderson-Seminario, Maria de las Mercedes; Del-Aguila-Arcentales, Shyla; Yáñez , Jaime A. (MDPI, 2022-07-25)
      Acceso abierto
      "This study aimed to determine the effect of corporate social responsibility (CSR) on consumer satisfaction and loyalty in the Peruvian private banking sector. A total of 390 bank consumers fulfilled an online survey. ...

    • Product Innovation, Market Intelligence and Pricing Capability as a Competitive Advantage in the International Performance of Startups: Case of Peru 

      Gómez-Prado, Romina; Alvarez-Risco, Aldo; Cuya-Velásquez, Berdy Briggitte; Anderson-Seminario, Maria de las Mercedes; Del-Aguila-Arcentales, Shyla; Yáñez, Jaime A. (MDPI, 2022-08-28)
      Acceso abierto
      Since the COVID-19 pandemic arrived, various options have been created to export products, with the creation and development of startups becoming a viable and significant option. Previous research has described the influence ...

    • Product Innovation, Market Intelligence and Pricing Capability as a Competitive Advantage in the International Performance of Startups: Case of Peru 

      Gómez-Prado, Romina; Alvarez-Risco, Aldo; Cuya-Velásquez, Berdy Briggitte; Anderson-Seminario, Maria de las Mercedes; Del-Aguila-Arcentales, Shyla; Yáñez, Jaime A. (MDPI, 2022-08-28)
      Acceso abierto
      "Since the COVID-19 pandemic arrived, various options have been created to export products, with the creation and development of startups becoming a viable and significant option. Previous research has described the ...

    • Sustainable Fashion and Consumption Patterns in Peru: An Environmental-Attitude-Intention-Behavior Analysis 

      Leclercq-Machado, Luigi; Alvarez-Risco, Aldo; Gómez-Prado, Romina; Cuya-Velásquez, Berdy Briggitte; Esquerre-Botton , Sharon; Morales-Ríos, Flavio; Almanza-Cruz, Camila; Castillo-Benancio, Sarahit; Anderson-Seminario, Maria de las Mercedes; Del-Aguila-Arcentales, Shyla; Yáñez, Jaime A. (MDPI, 2022-08-12)
      Acceso abierto
      "This study aims to outline the influence of Environmental Attitude (EA) in Purchase Intention (PI) and Purchase Behavior (PB). The Theory of Reasoned Action (TRA) was extended by adding Environmental Concern (EC) and ...