Browsing by Subject "Digital platform, E-commerce, Geomarketing, Micro and small enterprises, Scrum methodology"
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Digital platform based on geomarketing as an improvement in micro and small enterprises
(Institute of Advanced Engineering and Science, 2022-05-28)Acceso abierto“After the situation generated by the pandemic caused by COVID-19, micro and small enterprises (MSEs) faced a complex reality, having to cope with business uncertainty. This research proposes a digital platform based ...