Mostrar el registro sencillo del ítem

dc.contributor.authorLeclercq-Machado, Luigies_ES
dc.contributor.authorAlvarez-Risco, Aldoes_ES
dc.contributor.authorGarcía-Ibarra, Verónicaes_ES
dc.contributor.authorEsquerre-Botton, Sharones_ES
dc.contributor.authorMorales-Ríos, Flavioes_ES
dc.contributor.authorAnderson-Seminario, Maria de las Mercedeses_ES
dc.contributor.authorDel-Aguila-Arcentales, Shylaes_ES
dc.contributor.authorDavies, Neal M.es_ES
dc.contributor.authorYáñez, Jaime A.es_ES
dc.date.accessioned2023-02-21T13:57:30Z
dc.date.available2023-02-21T13:57:30Z
dc.date.issued2022-11-09
dc.identifier.urihttps://hdl.handle.net/20.500.13053/7822
dc.description.abstractCorporations need to understand the factors that influence purchase intention. The current study aimed to understand sustainable clothing patterns in Ecuador. A total of 343 Ecuadorian consumers completed an online survey; the results were analyzed with partial least squares structural equation modeling (PLS-SEM). As the outcome, attitude was predicted by perceived environmental knowledge (PEK) and environmental concern (EC). PEK and EC are positively correlated to attitudes towards purchasing sustainable clothing. Additionally, attitude mediated the relationship between these two variables and purchase intention. As measured by PEK, attitude is the most critical factor in determining purchase intention, based on importance performance map analysis (IPMA). The research findings may support firms’ marketing and selling strategies to demonstrate that their brands are environmentally green and generate greater consumer interest in current and future customers. The novelty of these findings is supported by the partial least squares structural equation modeling (PLS-SEM) technique results.es_ES
dc.formatapplication/pdfes_ES
dc.language.isoenges_ES
dc.publisherSustainability (Switzerland)es_ES
dc.rightsinfo:eu-repo/semantics/openAccesses_ES
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/es_ES
dc.subjectpurchase intention; sustainable consumption; environmental concerns; attitude; subjective normses_ES
dc.titleConsumer Patterns of Sustainable Clothing Based on Theory of Reasoned Action: Evidence from Ecuadores_ES
dc.typeinfo:eu-repo/semantics/articlees_ES
dc.identifier.doihttps://doi.org/10.3390/su142214737es_ES
dc.type.versioninfo:eu-repo/semantics/publishedVersiones_ES
dc.publisher.countryCHes_ES
dc.subject.ocdehttp://purl.org/pe-repo/ocde/ford#3.03.00es_ES


Ficheros en el ítem

Thumbnail

Este ítem aparece en la(s) siguiente(s) colección(es)

Mostrar el registro sencillo del ítem

info:eu-repo/semantics/openAccess
Excepto si se señala otra cosa, la licencia del ítem se describe como info:eu-repo/semantics/openAccess