Examinando por Autor "Maqquera Ramos, Katherine Melina"
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Publicación Acceso abierto Nivel de satisfacción en cadena de boticas Boticas Perú de la Avenida Pachacútec en la atención del usuario. Villa María del Triunfo – Lima 2021(Universidad Privada Norbert Wiener, 2022-06-09) Culqui Galvez, Estefania Victoria; Maqquera Ramos, Katherine Melina; Caldas Herrera, EmmaThe objective of this study was to evaluate the level of user satisfaction with the service provided at the "Boticas Perú" drugstore chain on Pachacútec Avenue in Villa María del Triunfo, Lima, in 2021. Methodology: The study was deductive and descriptive-observational. The approach was quantitative and applied, with a non-experimental and cross-sectional design. The sample consisted of 384 users after applying inclusion and exclusion criteria. The data collection technique was a survey, and a questionnaire was the instrument used to gather the information. Results: Regarding the level of satisfaction, the surveyed users reported a predominantly high level of satisfaction (84.6%), followed by a medium level (15.4%). The empathy dimension obtained a high level with 79.2%. The assurance dimension obtained a high level with 73.2%. Reliability obtained a high level of 69.8%. Tangibility obtained a high level with 60.4%, and responsiveness obtained a high level of 69.5%, all of which indicated positive satisfaction. Conclusion: The customer is satisfied with the service provided at the "Boticas Perú" drugstore chain on Pachacútec Avenue in Villa María del Triunfo, Lima, in 2021.
